BRADY CORP
3f84f9a508884f608401ae7bd4a9bc42
PRODUCTION_VERIFIED schema v3.0.0 Inferred last heartbeat: 2026-07-26T19:46:27.486444+00:00

Business Model Classification Tokens

contract_cycle_length
null
Inferred
Pending — BM Dev Shop classification run
enterprise_sales_motion
null
Inferred
Pending — BM Dev Shop classification run
procurement_complexity
null
Inferred
Pending — BM Dev Shop classification run
vendor_lock_coefficient
null
Inferred
Pending — BM Dev Shop classification run
base_product_margin
null
Inferred
Pending — BM Dev Shop classification run
consumable_margin
null
Inferred
Pending — BM Dev Shop classification run
switching_cost_architecture
null
Inferred
Pending — BM Dev Shop classification run
consumable_repurchase_frequency
null
Inferred
Pending — BM Dev Shop classification run
blade_dependency_coefficient
null
Inferred
Pending — BM Dev Shop classification run
bundle_discount_depth
null
Inferred
Pending — BM Dev Shop classification run
cross_sell_attach_rate
null
Inferred
Pending — BM Dev Shop classification run
bundle_churn_vs_single_churn
null
Inferred
Pending — BM Dev Shop classification run
bundle_margin_blended
null
Inferred
Pending — BM Dev Shop classification run
upsell_pathway_architecture
null
Inferred
Pending — BM Dev Shop classification run

Business Model Archetype Classification

University of St. Gallen — 55 Business Model Navigator (Gassmann et al.)

SG-010 Digitization WHAT High
Direct: business_model_type_primary=Minimal cloud termination risk; Brady's core operations are manufacturing and distribution-based; software/SaaS component (ID solutions) is modest and portable; marginal_cost_of_growth=Marginal cost of incremental consumables revenue is low (~35-40% gross margin on consumables); hardware growth requires capex but software/services layer is near-zero marginal cost
SG-049
Subscription
VALUE High
SG-022
Layer Player
HOW High
SG-025
Long Tail
WHAT High
SG-053
Two-sided Market
HOW High
SG-036
Product to Capability
WHAT High
SG-035
Premium
WHO High

Hybrid Combination

Digitization (SG-010) WHAT provides the core structure, combined with Subscription (SG-049) + Layer Player (SG-022) + Long Tail (SG-025) to form the complete business model fingerprint.

55 Archetypes Evaluated High: 11 Medium: 28 Registry: schemas/sg55_archetype_registry.yaml

Knowledge Graph — All Sections

debt_leverage_profile
0.08x Total Debt / Equity (Conservative)
High
SEC-XBRL
interest_rate_sensitivity
Low
Medium
SEC-10K 0000746598-25-000045
geopolitical_supply_exposure
Medium intensity; China's 2025 export-licensing regime on rare-earth magnets and battery-grade graphite is the live chokepoint for auto and EV production, compounded by US Section 232 tariff expansion on steel, aluminum, and copper that repriced the sector's core metal inputs in 2025-2026.
Medium
GICS-commodity-overlay-v2
supply_chain_dependency
Moderate
Medium
SEC-10K 0000746598-25-000045
international_expansion_readiness
High
Medium
SEC-10K 0000746598-25-000045
geographic_footprint
global with 50% international; Americas & Asia 65.7%, Europe & Australia 34.3%
Medium
SEC-10K 0000746598-25-000045
commodity_exposure_profile
Medium intensity; commodities: steel, aluminum, petrochemical resins/plastics, copper, lithium and battery-grade materials (nickel, graphite), lumber, cotton; geopolitical: China's 2025 export-licensing regime on rare-earth magnets and battery-grade graphite is the live chokepoint for auto and EV production, compounded by US Section 232 tariff expansion on steel, aluminum, and copper that repriced the sector's core metal inputs in 2025-2026.
Medium
GICS-commodity-overlay-v2
vendor_lock_dependency_score
Low
Medium
SEC-10K 0000746598-25-000045
business_model_type_primary
manufacturer
Medium
SEC-10K 0000746598-25-000045
business_model_type_secondary
distributor
Medium
SEC-10K 0000746598-25-000045
switching_cost_profile
Moderate
Medium
SEC-10K 0000746598-25-000045
howey_test_risk_index
Low
Medium
SEC-10K 0000746598-25-000045
regulatory_burden_tier
Medium
Medium
GICS-regulatory-overlay-v1
data_sovereignty_risk
Moderate
Medium
SEC-10K 0000746598-25-000045
antitrust_exposure_flag
No
Medium
SEC-10K 0000746598-25-000045
regulatory_exposure_profile
Medium burden; regimes: FTC, CPSC, NLRB, CFPB, GDPR, SEC; Evolving consumer protection and data-privacy rules squeeze retail margins.
Medium
GICS-regulatory-overlay-v1
revenue_model_type
product sales
Medium
SEC-10K 0000746598-25-000045
monetization_vector
unit sales
Medium
SEC-10K 0000746598-25-000045
pricing_architecture
negotiated
Medium
SEC-10K 0000746598-25-000045
pricing_power_rating
Moderate
Medium
SEC-10K 0000746598-25-000045
target_gross_margin_bracket
50.3% Gross Margin (Strong (40-60%))
High
SEC-XBRL
churn_vulnerability_index
Moderate
Medium
SEC-10K 0000746598-25-000045
headcount_cost_structure
45.8% OpEx / Revenue (High Cost Structure)
High
SEC-XBRL
marginal_cost_of_growth
34.6% OpEx as % Revenue (Linear/Manual)
High
SEC-XBRL
franchise_compliance_risk
N-A
Medium
SEC-10K 0000746598-25-000045
customer_acquisition_metric
multi-channel: distributors, direct sales force, digital channels
Medium
SEC-10K 0000746598-25-000045
network_effect_present
No
Medium
SEC-10K 0000746598-25-000045
asset_efficiency_ratio
13.7% Return on Assets (Excellent)
High
SEC-XBRL
recession_resistance_tier
Mixed
Medium
SEC-10K 0000746598-25-000045
customer_segment_primary
enterprise
Medium
SEC-10K 0000746598-25-000045
customer_segment_secondary
SMB
Medium
SEC-10K 0000746598-25-000045
characteristic_occupations
["11-0000 Management Occupations", "13-0000 Business and Financial Operations Occupations", "15-0000 Computer and Mathematical Occupations", "23-0000 Legal Occupations", "25-0000 Educational Instruction and Library Occupations", "27-0000 Arts, Design, Entertainment, Sports, and Media Occupations", "35-0000 Food Preparation and Serving Related Occupations", "39-0000 Personal Care and Service Occupations", "41-0000 Sales and Related Occupations", "43-0000 Office and Administrative Support Occupations", "49-0000 Installation, Maintenance, and Repair Occupations", "51-0000 Production Occupations", "53-0000 Transportation and Material Moving Occupations"]
High
SOC-2018/GICS-overlay
agent_automatable_labor_share
0.22 (HIL — ~22% of characteristic roles agent-automatable)
Medium
SOC-2018 + agentic-exposure-v2
capital_expenditure_profile
1.8% CapEx / Revenue (Low-CapEx Asset-Light)
High
SEC-XBRL
sec_cik
0000746598
High
SEC-EDGAR
ticker
BRC
High
SEC-EDGAR
Proxy_Dog_Scope
2026-09-15T15:48|no-def14a
High
SEC-DEF14A registry

Business Model Components

Core Space

> *Pending Turn 2 — Business Model Type Agent population.*

Interaction Modes

> *Pending Turn 2 — Business Model Type Agent population.*

Product Matrix

> *Pending Turn 2 — Business Model Type Agent population.*

Historical Evolution Log

Live Operational Signals

Signal DateSignal TypeSummary
Source

Evaluation Gate — Persona Stress Tests

SKILL_BUFFETT_VAL_03PASS2026-07-26no unmet atoms among this persona's authored questions
SKILL_LEGAL_SEC_01PASS2026-07-26no unmet atoms among this persona's authored questions
SKILL_SHORT_BEAR_01PASS2026-07-26no unmet atoms among this persona's authored questions
SKILL_MACRO_STRAT_01PASS2026-07-26no unmet atoms among this persona's authored questions
SKILL_OPS_PARTNER_01PASS2026-07-26no unmet atoms among this persona's authored questions

Live Status

No Live Status block found.