Rubis SCA
754dac2b-507b-40d6-8ad1-267b197a2c74
PRODUCTION_VERIFIED schema v3.0.0 Inferred last heartbeat: 2026-07-22T22:21:30.720566+00:00

Business Model Classification Tokens

contract_cycle_length
null
Inferred
Pending — BM Dev Shop classification run
enterprise_sales_motion
null
Inferred
Pending — BM Dev Shop classification run
procurement_complexity
null
Inferred
Pending — BM Dev Shop classification run
vendor_lock_coefficient
null
Inferred
Pending — BM Dev Shop classification run
consumer_acquisition_channel
null
Inferred
Pending — BM Dev Shop classification run
brand_loyalty_index
null
Inferred
Pending — BM Dev Shop classification run
impulse_vs_considered_purchase
null
Inferred
Pending — BM Dev Shop classification run
retail_distribution_reach
null
Inferred
Pending — BM Dev Shop classification run
consumption_unit_definition
null
Inferred
Pending — BM Dev Shop classification run
usage_billing_granularity
null
Inferred
Pending — BM Dev Shop classification run
overage_penalty_structure
null
Inferred
Pending — BM Dev Shop classification run
minimum_commitment_floor
null
Inferred
Pending — BM Dev Shop classification run
metered_margin_profile
null
Inferred
Pending — BM Dev Shop classification run
bundle_discount_depth
null
Inferred
Pending — BM Dev Shop classification run
cross_sell_attach_rate
null
Inferred
Pending — BM Dev Shop classification run
bundle_churn_vs_single_churn
null
Inferred
Pending — BM Dev Shop classification run
bundle_margin_blended
null
Inferred
Pending — BM Dev Shop classification run
upsell_pathway_architecture
null
Inferred
Pending — BM Dev Shop classification run

Business Model Archetype Classification

University of St. Gallen — 55 Business Model Navigator (Gassmann et al.)

SG-001 Add-on WHO High
Direct: monetization_vector contains [Volume-based margin capture on refined petroleum and LPG distribution; ancillary retail (convenience, lubricants) secondary vector]
SG-036
Product to Capability
WHAT High
SG-049
Subscription
VALUE High

Hybrid Combination

Add-on (SG-001) WHO provides the core structure, combined with Product to Capability (SG-036) + Subscription (SG-049) to form the complete business model fingerprint.

55 Archetypes Evaluated High: 3 Medium: 16 Registry: schemas/sg55_archetype_registry.yaml

Knowledge Graph — All Sections

debt_leverage_profile
Net debt ~€1.8B, net debt/EBITDA ~3.5x; 20bp rate rise adds ~€3.6M annual interest cost on floating-rate tranches
Inferred
Agent_Inference
interest_rate_sensitivity
~30% of debt estimated floating-rate; 20bp increase compresses net income by roughly €3–5M, ~2–3% of net profit
Inferred
Agent_Inference
geopolitical_supply_exposure
High intensity; OPEC+ supply decisions and Russia-Ukraine conflict drive price volatility.
Medium
GICS-commodity-overlay-v1
supply_chain_dependency
Strait of Hormuz (Middle East crude/products) and Suez Canal (Mediterranean-to-Caribbean refined product flows)
Inferred
Agent_Inference
international_expansion_readiness
Caribbean XCD/USD peg limits devaluation risk; African CFA franc tied to EUR; Kenya shilling volatile, ~10–15% depreciation risk annually
Inferred
Agent_Inference
geographic_footprint
Operations in 40+ territories: Caribbean (~40% revenue), Africa (~35%), Europe (~25%); CFA franc and East African shilling carry meaningful devaluation exposure
Inferred
Agent_Inference
commodity_exposure_profile
High intensity; commodities: Crude Oil, Natural Gas, Coal, Refined Petroleum Products, Uranium, Steel (equipment); geopolitical: OPEC+ supply decisions and Russia-Ukraine conflict drive price volatility.
Medium
GICS-commodity-overlay-v1
vendor_lock_dependency_score
No single supplier exceeds 30% of input costs; product sourced from multiple refiners globally, moderate substitutability
Inferred
Agent_Inference
business_model_type_primary
Physical infrastructure-based (fuel storage, distribution terminals); minimal cloud dependency; 30-day cloud termination has negligible operational impact
Inferred
Agent_Inference
business_model_type_secondary
Downstream petroleum distribution and retail; secondary model is LPG distribution with long-term concession contracts
Inferred
Agent_Inference
switching_cost_profile
Minimal API coupling risk; operations rely on physical logistics systems, ERP (SAP-class); low software API lock-in
Inferred
Agent_Inference
howey_test_risk_index
Revenue from fuel/LPG distribution and retail; no investment-contract structure; Howey Test risk is negligible/inapplicable
Inferred
Agent_Inference
regulatory_burden_tier
High
Medium
GICS-regulatory-overlay-v1
data_sovereignty_risk
Limited personal data processing; GDPR exposure moderate in European operations; CCPA largely inapplicable given minimal US consumer base
Inferred
Agent_Inference
antitrust_exposure_flag
Moderate; dominant market positions in several Caribbean island markets flagged by local regulators; French competition authority has reviewed past deals
Inferred
Agent_Inference
regulatory_exposure_profile
High burden; regimes: EPA, FERC, DOE, CFTC, OSHA, SEC; Accelerating emissions mandates and methane rules threaten capex economics.
Medium
GICS-regulatory-overlay-v1
revenue_model_type
Predominantly transactional (~85% fuel/LPG volume sales); recurring elements via long-term supply contracts and concession agreements (~15%)
Inferred
Agent_Inference
monetization_vector
Volume-based margin capture on refined petroleum and LPG distribution; ancillary retail (convenience, lubricants) secondary vector
Inferred
Agent_Inference
pricing_architecture
Cost-plus regulated pricing in most Caribbean/African markets; retail pump prices partially regulated, limiting margin expansion under cost shocks
Inferred
Agent_Inference
pricing_power_rating
Moderate; regulated markets cap upside but also protect downside; unregulated markets allow modest pass-through, rating ~5/10
Inferred
Agent_Inference
target_gross_margin_bracket
Gross margin ~15–20% on distribution; EBITDA margin ~8–12%; fuel retail margins structurally thin but stable
Inferred
Agent_Inference
churn_vulnerability_index
No meaningful free-rider problem; physical fuel distribution requires direct purchase; captive island markets reduce churn risk significantly
Inferred
Agent_Inference
headcount_cost_structure
Revenue growth is largely volume/infrastructure-linear, not headcount-linear; doubling volume requires terminal capacity, not proportional staff doubling
Inferred
Agent_Inference
marginal_cost_of_growth
Sublinear headcount scaling; incremental volume through existing terminals has low marginal labor cost; new market entry requires step-change capex
Inferred
Agent_Inference
franchise_compliance_risk
Moderate; branded service station network across diverse regulatory jurisdictions increases compliance drift risk; health/safety/environmental standards vary widely
Inferred
Agent_Inference
customer_acquisition_metric
At 10x scale, CAC remains low (regulated/captive markets); unit economics robust if terminal utilization scales; per-unit margin stable ~€0.03–0.06/liter
Inferred
Agent_Inference
network_effect_present
No meaningful network effects; physical commodity distribution is point-to-point; scale benefits are operational/logistical, not network-driven
Inferred
Agent_Inference
asset_efficiency_ratio
AI displacement risk low; core operations are physical logistics, terminal management, and retail; automation upside in dispatch/inventory, not revenue displacement
Inferred
Agent_Inference
recession_resistance_tier
Tier 2 resilience; fuel and LPG are essential goods; volume dips modestly in recession but island/developing-market demand is relatively inelastic
Inferred
Agent_Inference
customer_segment_primary
Retail consumers and SMEs purchasing fuel/LPG in Caribbean and African island/coastal markets
Inferred
Agent_Inference
customer_segment_secondary
Industrial, commercial, and aviation customers requiring bulk fuel supply under long-term contracts
Inferred
Agent_Inference
characteristic_occupations
["11-0000 Management Occupations", "13-0000 Business and Financial Operations Occupations", "15-0000 Computer and Mathematical Occupations", "17-0000 Architecture and Engineering Occupations", "19-0000 Life, Physical, and Social Science Occupations", "23-0000 Legal Occupations", "41-0000 Sales and Related Occupations", "43-0000 Office and Administrative Support Occupations", "47-0000 Construction and Extraction Occupations", "49-0000 Installation, Maintenance, and Repair Occupations", "53-0000 Transportation and Material Moving Occupations"]
High
SOC-2018/GICS-overlay
agent_automatable_labor_share
0.33 (HIL — ~33% of characteristic roles agent-automatable)
Medium
SOC-2018 + agentic-exposure-v1
capital_expenditure_profile
Capex ~€150–200M/year; mix of maintenance on legacy terminals and growth investment in renewable energy (photovoltaic, EV charging) as future-state pivot
Inferred
Agent_Inference
sec_cik
null
Inferred
Agent_Inference
ticker
RUI FP (Euronext Paris); trades at ~6–7x EV/EBITDA, reflecting geopolitical commodity supply risk and emerging-market currency discount versus European peers at 8–9x
Inferred
Agent_Inference

Business Model Components

Core Space

> *Pending Turn 2 — Business Model Type Agent population.*

Interaction Modes

> *Pending Turn 2 — Business Model Type Agent population.*

Product Matrix

> *Pending Turn 2 — Business Model Type Agent population.*

Historical Evolution Log

Live Operational Signals

Signal DateSignal TypeSummary
Source

Evaluation Gate — Persona Stress Tests

SKILL_BUFFETT_VAL_03PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_LEGAL_SEC_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_SHORT_BEAR_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_MACRO_STRAT_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_OPS_PARTNER_01PASS2026-07-22no unmet atoms among this persona's authored questions

Live Status

No Live Status block found.