NRC HEALTH
26f27431c46745a6876c1a40dde53e90
PRODUCTION_VERIFIED schema v3.0.0 Inferred last heartbeat: 2026-07-24T22:23:14.404762+00:00

Business Model Classification Tokens

contract_cycle_length
null
Inferred
Pending — BM Dev Shop classification run
enterprise_sales_motion
null
Inferred
Pending — BM Dev Shop classification run
procurement_complexity
null
Inferred
Pending — BM Dev Shop classification run
vendor_lock_coefficient
null
Inferred
Pending — BM Dev Shop classification run
billing_cadence
null
Inferred
Pending — BM Dev Shop classification run
churn_rate_benchmark
null
Inferred
Pending — BM Dev Shop classification run
annual_recurring_revenue_ratio
null
Inferred
Pending — BM Dev Shop classification run
free_trial_conversion_rate
null
Inferred
Pending — BM Dev Shop classification run
subscriber_ltv_model
null
Inferred
Pending — BM Dev Shop classification run
bundle_discount_depth
null
Inferred
Pending — BM Dev Shop classification run
cross_sell_attach_rate
null
Inferred
Pending — BM Dev Shop classification run
bundle_churn_vs_single_churn
null
Inferred
Pending — BM Dev Shop classification run
bundle_margin_blended
null
Inferred
Pending — BM Dev Shop classification run
upsell_pathway_architecture
null
Inferred
Pending — BM Dev Shop classification run

Business Model Archetype Classification

University of St. Gallen — 55 Business Model Navigator (Gassmann et al.)

SG-037 Product as a Service VALUE High
Direct: monetization_vector contains [Per-facility or enterprise subscription licensing tied to patient volume and survey modules, with upsell on analytics dashboards]; pricing_architecture=Annual per-facility subscription with tiered modules; sticky but vulnerable to hospital budget freezes; limited pure usage-based pricing. Corroborated: revenue_model_type=~90% recurring SaaS/subscription revenue under multi-year contracts with healthcare systems; transactional revenue minimal
SG-049
Subscription
VALUE High
SG-009
Customer Loyalty
WHO High
SG-014
Flat Rate
VALUE High
SG-023
Licensing
VALUE High
SG-036
Product to Capability
WHAT High
SG-024
Lock-in
WHO High

Hybrid Combination

Product as a Service (SG-037) VALUE provides the core structure, combined with Subscription (SG-049) + Customer Loyalty (SG-009) + Flat Rate (SG-014) to form the complete business model fingerprint.

55 Archetypes Evaluated High: 13 Medium: 16 Registry: schemas/sg55_archetype_registry.yaml

Knowledge Graph — All Sections

debt_leverage_profile
2.71x Total Debt / Equity (High leverage)
High
SEC-XBRL
interest_rate_sensitivity
Moderate; ~$200M debt load means 20bps rate rise adds ~$400K annual interest expense, manageable given ~$80M EBITDA
Inferred
Agent_Inference
geopolitical_supply_exposure
Medium intensity; US-China trade tariffs on metals and components disrupt supply chains.
Medium
GICS-commodity-overlay-v1
supply_chain_dependency
Not applicable; SaaS/data analytics firm with no meaningful physical supply chain or geopolitical chokepoints
Inferred
Agent_Inference
international_expansion_readiness
Minimal FX exposure; ~85-90% revenue is US-based, Canada and UK are small markets with manageable GBP/CAD devaluation risk
Inferred
Agent_Inference
geographic_footprint
Predominantly US (~90%); limited international presence in Canada and UK, low sovereign currency devaluation risk overall
Inferred
Agent_Inference
commodity_exposure_profile
Medium intensity; commodities: Steel, Aluminum, Copper, Crude Oil (fuel), Rare Earth Elements, Plastics/Resins; geopolitical: US-China trade tariffs on metals and components disrupt supply chains.
Medium
GICS-commodity-overlay-v1
vendor_lock_dependency_score
AWS likely represents critical non-substitutable infrastructure; migration risk is high but no single vendor exceeds 30% of cash opex
Inferred
Agent_Inference
business_model_type_primary
Severe 30-day disruption; NRC Health's SaaS platform and real-time patient experience analytics require continuous cloud uptime
Inferred
Agent_Inference
business_model_type_secondary
Secondary impact: data pipeline integrity and historical analytics access would be compromised, risking SLA breaches with hospital clients
Inferred
Agent_Inference
switching_cost_profile
High API coupling to hospital EHR systems (Epic, Cerner); deep integration raises switching costs and creates durable retention
Inferred
Agent_Inference
howey_test_risk_index
Low Howey risk; subscription SaaS revenue model is a service contract, not an investment in a common enterprise expecting profits from others
Inferred
Agent_Inference
regulatory_burden_tier
Medium
Medium
GICS-regulatory-overlay-v1
data_sovereignty_risk
Moderate HIPAA exposure is primary; CCPA applies to California patient data; GDPR risk low given minimal EU operations
Inferred
Agent_Inference
antitrust_exposure_flag
Low antitrust risk; niche healthcare experience management market with competitors (Press Ganey, Qualtrics) limits dominance concerns
Inferred
Agent_Inference
regulatory_exposure_profile
Medium burden; regimes: FAA, DOT, OSHA, EPA, ITAR, FTC; Export controls and defense procurement rules create contract concentration risk.
Medium
GICS-regulatory-overlay-v1
revenue_model_type
~90% recurring SaaS/subscription revenue under multi-year contracts with healthcare systems; transactional revenue minimal
Inferred
Agent_Inference
monetization_vector
Per-facility or enterprise subscription licensing tied to patient volume and survey modules, with upsell on analytics dashboards
Inferred
Agent_Inference
pricing_architecture
Annual per-facility subscription with tiered modules; sticky but vulnerable to hospital budget freezes; limited pure usage-based pricing
Inferred
Agent_Inference
pricing_power_rating
Moderate-high; deep EHR integration and regulatory benchmarking requirements create pricing leverage, but nonprofit hospital budget constraints cap increases
Inferred
Agent_Inference
target_gross_margin_bracket
Estimated 60-70% gross margin; SaaS-delivered analytics with high data infrastructure costs offset by scalable software delivery
Inferred
Agent_Inference
churn_vulnerability_index
Low free-rider risk; proprietary benchmarking data and CAHPS survey administration create hard dependency, minimal leakage vectors
Inferred
Agent_Inference
headcount_cost_structure
Sublinear growth; platform is scalable with modest incremental headcount needed; professional services team grows slower than revenue
Inferred
Agent_Inference
marginal_cost_of_growth
Low marginal cost per new facility added; incremental SaaS seat revenue requires minimal engineering or support headcount additions
Inferred
Agent_Inference
franchise_compliance_risk
Not applicable; NRC Health is not a franchise model
Inferred
Agent_Inference
customer_acquisition_metric
At 10x scale, CAC efficiency improves via brand reputation in healthcare; but enterprise sales cycles remain long, capping rapid scaling
Inferred
Agent_Inference
network_effect_present
Moderate data network effect; larger client base enriches benchmarking database, making the platform more valuable to all participants
Inferred
Agent_Inference
asset_efficiency_ratio
13.2% Return on Assets (Excellent)
High
SEC-XBRL
recession_resistance_tier
Tier 2 resilient; hospitals operate through recessions but capital freezes can delay contract renewals or expansions under budget pressure
Inferred
Agent_Inference
customer_segment_primary
Large US health systems and hospital networks (IDNs); top 10 customers likely represent 20-30% of revenue
Inferred
Agent_Inference
customer_segment_secondary
Community hospitals, medical groups, and senior care facilities representing smaller ACV contracts with higher churn risk
Inferred
Agent_Inference
characteristic_occupations
["11-0000 Management Occupations", "13-0000 Business and Financial Operations Occupations", "15-0000 Computer and Mathematical Occupations", "17-0000 Architecture and Engineering Occupations", "23-0000 Legal Occupations", "33-0000 Protective Service Occupations", "37-0000 Building and Grounds Cleaning and Maintenance Occupations", "41-0000 Sales and Related Occupations", "43-0000 Office and Administrative Support Occupations", "47-0000 Construction and Extraction Occupations", "49-0000 Installation, Maintenance, and Repair Occupations", "51-0000 Production Occupations", "53-0000 Transportation and Material Moving Occupations"]
High
SOC-2018/GICS-overlay
agent_automatable_labor_share
0.3 (HIL — ~30% of characteristic roles agent-automatable)
Medium
SOC-2018 + agentic-exposure-v1
capital_expenditure_profile
7.8% CapEx / Revenue (Moderate-CapEx)
High
SEC-XBRL
sec_cik
0000070487
High
SEC-EDGAR
ticker
NRC
High
SEC-EDGAR

Business Model Components

Core Space

> *Pending Turn 2 — Business Model Type Agent population.*

Interaction Modes

> *Pending Turn 2 — Business Model Type Agent population.*

Product Matrix

> *Pending Turn 2 — Business Model Type Agent population.*

Historical Evolution Log

Live Operational Signals

Signal DateSignal TypeSummary
Source

Evaluation Gate — Persona Stress Tests

SKILL_BUFFETT_VAL_03PASS2026-07-24no unmet atoms among this persona's authored questions
SKILL_LEGAL_SEC_01PASS2026-07-24no unmet atoms among this persona's authored questions
SKILL_SHORT_BEAR_01PASS2026-07-24no unmet atoms among this persona's authored questions
SKILL_MACRO_STRAT_01PASS2026-07-24no unmet atoms among this persona's authored questions
SKILL_OPS_PARTNER_01PASS2026-07-24no unmet atoms among this persona's authored questions

Live Status

No Live Status block found.