SIMPPLE LTD.
afec7ac370bb42a6bf72359648b8bc5d
PRODUCTION_VERIFIED schema v3.0.0 Inferred last heartbeat: 2026-07-22T15:24:50.813331+00:00

Business Model Classification Tokens

contract_cycle_length
null
Inferred
Pending — BM Dev Shop classification run
enterprise_sales_motion
null
Inferred
Pending — BM Dev Shop classification run
procurement_complexity
null
Inferred
Pending — BM Dev Shop classification run
vendor_lock_coefficient
null
Inferred
Pending — BM Dev Shop classification run
billing_cadence
null
Inferred
Pending — BM Dev Shop classification run
churn_rate_benchmark
null
Inferred
Pending — BM Dev Shop classification run
annual_recurring_revenue_ratio
null
Inferred
Pending — BM Dev Shop classification run
free_trial_conversion_rate
null
Inferred
Pending — BM Dev Shop classification run
subscriber_ltv_model
null
Inferred
Pending — BM Dev Shop classification run
bundle_discount_depth
null
Inferred
Pending — BM Dev Shop classification run
cross_sell_attach_rate
null
Inferred
Pending — BM Dev Shop classification run
bundle_churn_vs_single_churn
null
Inferred
Pending — BM Dev Shop classification run
bundle_margin_blended
null
Inferred
Pending — BM Dev Shop classification run
upsell_pathway_architecture
null
Inferred
Pending — BM Dev Shop classification run

Business Model Archetype Classification

University of St. Gallen — 55 Business Model Navigator (Gassmann et al.)

SG-049 Subscription VALUE High
Direct: monetization_vector contains [Per-seat or per-employee SaaS subscription plus one-time onboarding fees; upsell via module add-ons (scheduling, compliance, payroll)]; revenue_model_type=Estimated 70–80% recurring SaaS subscription revenue; remainder transactional from implementation and professional services fees
SG-036
Product to Capability
WHAT High
SG-009
Customer Loyalty
WHO High
SG-014
Flat Rate
VALUE High
SG-037
Product as a Service
VALUE High
SG-024
Lock-in
WHO High
SG-010
Digitization
WHAT High

Hybrid Combination

Subscription (SG-049) VALUE provides the core structure, combined with Product to Capability (SG-036) + Customer Loyalty (SG-009) + Flat Rate (SG-014) to form the complete business model fingerprint.

55 Archetypes Evaluated High: 12 Medium: 14 Registry: schemas/sg55_archetype_registry.yaml

Knowledge Graph — All Sections

debt_leverage_profile
Early-stage micro-cap; likely minimal long-term debt, asset-light balance sheet; 20% rate rise has negligible direct debt-service impact
Inferred
Agent_Inference
interest_rate_sensitivity
Low fixed-debt exposure means 20% rate increase marginally raises cost of any future equity dilution or credit lines, not current obligations
Inferred
Agent_Inference
geopolitical_supply_exposure
Medium intensity; US-China trade tariffs on metals and components disrupt supply chains.
Medium
GICS-commodity-overlay-v1
supply_chain_dependency
Software/HR-tech firm; primary chokepoints are Israeli tech talent concentration and AWS/cloud infrastructure availability in Middle East regions
Inferred
Agent_Inference
international_expansion_readiness
Revenue concentrated in Israel and limited EU markets; NIS/USD and EUR/USD devaluation risk moderate; limited natural hedging in place
Inferred
Agent_Inference
geographic_footprint
Primarily Israel-headquartered with nascent EU/US presence; exposed to NIS volatility and EUR softness against USD operational costs
Inferred
Agent_Inference
commodity_exposure_profile
Medium intensity; commodities: Steel, Aluminum, Copper, Crude Oil (fuel), Rare Earth Elements, Plastics/Resins; geopolitical: US-China trade tariffs on metals and components disrupt supply chains.
Medium
GICS-commodity-overlay-v1
vendor_lock_dependency_score
High dependency on a primary cloud provider (likely AWS) for infrastructure; represents non-substitutable operational input exceeding 30% of tech costs
Inferred
Agent_Inference
business_model_type_primary
SaaS workforce-management platform; cloud termination would cause critical service disruption within 30 days without pre-built multi-cloud redundancy
Inferred
Agent_Inference
business_model_type_secondary
Secondary revenue from professional services/onboarding; less cloud-dependent but delivery capacity severely impaired by infrastructure loss
Inferred
Agent_Inference
switching_cost_profile
Moderate-to-high API coupling to HR/payroll integrations (e.g., SAP, ADP); re-integration cost for customers estimated at 3–6 months of IT effort
Inferred
Agent_Inference
howey_test_risk_index
SaaS subscription model; revenue derived from service delivery, not profit-sharing or investment scheme; Howey Test risk is very low
Inferred
Agent_Inference
regulatory_burden_tier
Medium
Medium
GICS-regulatory-overlay-v1
data_sovereignty_risk
Processes employee personal data across EU and Israel; GDPR and Israeli Privacy Protection Law exposure is material; CCPA risk low given minimal US revenue
Inferred
Agent_Inference
antitrust_exposure_flag
Niche SMB workforce-management space; market share too small to trigger antitrust scrutiny; exposure rated very low
Inferred
Agent_Inference
regulatory_exposure_profile
Medium burden; regimes: FAA, DOT, OSHA, EPA, ITAR, FTC; Export controls and defense procurement rules create contract concentration risk.
Medium
GICS-regulatory-overlay-v1
revenue_model_type
Estimated 70–80% recurring SaaS subscription revenue; remainder transactional from implementation and professional services fees
Inferred
Agent_Inference
monetization_vector
Per-seat or per-employee SaaS subscription plus one-time onboarding fees; upsell via module add-ons (scheduling, compliance, payroll)
Inferred
Agent_Inference
pricing_architecture
Tiered per-seat pricing; stress scenario shows mid-market clients price-sensitive at >15% increases; SMB segment has high churn elasticity above threshold
Inferred
Agent_Inference
pricing_power_rating
Moderate; product stickiness from workflow integration provides some pricing power, but SMB segment limits ability to raise prices aggressively
Inferred
Agent_Inference
target_gross_margin_bracket
SaaS gross margins estimated 65–75%; professional services drag margin toward lower end; scale should push blended margins toward 70%+
Inferred
Agent_Inference
churn_vulnerability_index
Freemium or trial tiers risk free-rider leakage; SMB customers with low seat counts may extract value without converting to paid plans
Inferred
Agent_Inference
headcount_cost_structure
Revenue growth is sublinear to headcount; R&D and CS teams scale at roughly 50–60% of revenue growth rate as platform matures
Inferred
Agent_Inference
marginal_cost_of_growth
Marginal cost of adding a new SaaS customer is low (~10–15% of ACV); growth is primarily sales/marketing-cost-driven, not operational-headcount-driven
Inferred
Agent_Inference
franchise_compliance_risk
null
Inferred
Agent_Inference
customer_acquisition_metric
At 10x scale, CAC likely compresses via brand and channel leverage; LTV/CAC ratio should improve from estimated current 3:1 toward 5:1
Inferred
Agent_Inference
network_effect_present
Weak direct network effects; value is workflow-specific, not network-density-driven; retention relies on switching costs, not Metcalfe-style growth
Inferred
Agent_Inference
asset_efficiency_ratio
AI can automate scheduling and compliance tasks core to the platform; displacement risk moderate—must embed AI or risk commoditization within 3–5 years
Inferred
Agent_Inference
recession_resistance_tier
Moderate resilience; workforce management is operationally necessary but SMB clients cut SaaS spend in downturns; Tier 2 recession resistance
Inferred
Agent_Inference
customer_segment_primary
SMB employers (10–250 employees) in retail, hospitality, and field services; concentration risk if top 20 clients represent >40% of ARR
Inferred
Agent_Inference
customer_segment_secondary
Mid-market enterprises and multi-location operators; growing segment but currently secondary; reduces concentration risk if successfully scaled
Inferred
Agent_Inference
characteristic_occupations
["11-0000 Management Occupations", "13-0000 Business and Financial Operations Occupations", "15-0000 Computer and Mathematical Occupations", "17-0000 Architecture and Engineering Occupations", "23-0000 Legal Occupations", "33-0000 Protective Service Occupations", "37-0000 Building and Grounds Cleaning and Maintenance Occupations", "41-0000 Sales and Related Occupations", "43-0000 Office and Administrative Support Occupations", "47-0000 Construction and Extraction Occupations", "49-0000 Installation, Maintenance, and Repair Occupations", "51-0000 Production Occupations", "53-0000 Transportation and Material Moving Occupations"]
High
SOC-2018/GICS-overlay
agent_automatable_labor_share
0.3 (HIL — ~30% of characteristic roles agent-automatable)
Medium
SOC-2018 + agentic-exposure-v1
capital_expenditure_profile
Capital allocation skewed toward R&D and sales growth (future-state); minimal legacy infrastructure capex; asset-light model supports reinvestment flexibility
Inferred
Agent_Inference
sec_cik
0001948697
High
SEC-EDGAR
ticker
SPPL
High
SEC-EDGAR

Business Model Components

Core Space

> *Pending Turn 2 — Business Model Type Agent population.*

Interaction Modes

> *Pending Turn 2 — Business Model Type Agent population.*

Product Matrix

> *Pending Turn 2 — Business Model Type Agent population.*

Historical Evolution Log

Live Operational Signals

Signal DateSignal TypeSummary
Source

Evaluation Gate — Persona Stress Tests

SKILL_BUFFETT_VAL_03PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_LEGAL_SEC_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_SHORT_BEAR_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_MACRO_STRAT_01PASS2026-07-22no unmet atoms among this persona's authored questions
SKILL_OPS_PARTNER_01FAIL2026-07-221 authored question(s) unanswerable — e.g. QBANK_OPS_002 nee

Live Status

No Live Status block found.